Monday, April 11, 2011

NAB 2011: Maxell Introduces Complete Suite of iVDR Storage Products

WorldWideTech & Science. Francisco De Jesús.


Maxell Introduces Complete Suite of iVDR Storage Products

–- Seven New Products Offer Advantages of iVDR Technology and Security of RAID Functionality in Flexible Configurations –-

 Maxell Corporation of America introduces seven new products to its iVDR line at the NAB Show that have been developed specifically for storage and backup applications. Developed in partnership with Addonics Technology, these products combine the inherent advantages of the iVDR rugged storage technology with Redundant Array of Independent Disk (RAID) functionality as well as “Just a Bunch of Disks” (JBOD) usability, and are available in numerous configurations to meet nearly any storage application. 

Products being introduced include the 4-Bay Storage Tower, 4-Bay Cipher Tower, 5-Bay Storage Tower, 5-Bay Cipher Tower, 9-Bay Storage Tower, 9-Bay Storage Rack, and the rugged iVDR Desktop Drive w/SATA connectivity. Each can be configured with a combination of iVDR, SATA or IDE Drive Trays, accommodating both 2.5” and 3.5” HDD. These products also support Solid State Drives (SSD) to fit a user’s specific needs. Maxell will be displaying and demonstrating the complete line of iVDR products at the 2011 National Association of Broadcasters Show (NAB) at Booth# C4309. 

"With the introduction of the new 4-, 5- and 9-Bay Storage Towers, 4- and 5-Bay Cipher Towers, the 9-Bay Storage Tower and Rack and the rugged Desktop Drive, we now offer customers an even stronger iVDR platform,” said Pat Byrne, senior marketing manager for Maxell. "Adding RAID and JBOD functionality through a combination of both iVDR cartridges and SATA hard drives provides a flexible platform for post-production professionals who need to store critical footage and data. RAID functionality is quite extensive with many of the most common configurations, including RAID 1, 0, 10, 5, as well as other less common configurations.” 

Each product allows an iVDR EX cartridge (either 250GB or 500GB) to be combined with SATA/IDE/SSD drives in a solution that equals up to the total number of drives the platform allows. Configurations can be either vertical “desktop” towers or a horizontal, rack-mountable 9-Bay Rack. Additionally, system configurations can change based on the user’s needs by removing the appropriate drive tray for either iVDR EX cartridge, 3.5”/2.5” SATA hard drives, IDE drives or SSD drives and replacing with an alternate tray. 

The 4-Bay and 5-Bay Cipher Towers are based on the same platform as the Storage Towers, however they add powerful military-grade AES 256-bit encryption technology, allowing users to secure all footage or data on any of the connected drives. 

The iVDR Cipher RAID Tower utilizes RAID Volume Encryption (RVE), requiring one Cipher key for each RAID volume. This type of encryption is suited for numerous different applications including general office server applications, video backup, file back-up, web server, or e-mail server applications. 

Users can easily connect the 4-, 5- or 9-Bay iVDR Towers to a computer via USB 2.0 or eSATA cable. An optional SATA to USB 3.0 adapter is also available, allowing USB 3.0 usage between a tower and computer. The result is incredibly fast and easy transfer of footage for storage and editing. 

All seven products are the perfect complement for post-production professionals. Once connected, a user can edit footage using Adobe Premiere, Edius, Final Cut Pro or comparable program directly from the Storage Tower, Cipher Tower, Storage Rack or the rugged Desktop unit. 

Maxell’s new iVDR Storage Towers, Cipher Towers, Storage Rack and rugged Desktop Drive, join the previously introduced products in the iVDR family. Other iVDR-based products include the iVDR VC102 Direct-To-Disk Video Recording Device, iVDR Standard Adapter and iVDR EX ruggedized cartridges, available in either 250GB or 500GB capacity. 

The complete line of new products is currently available. Prices will vary based on the platform selected as well as the number and type of each drive requested. Orders will be priced beforehand and assembled per the customer’s request. 

About Addonics 
Addonics makes data storage simple, has a complete line of hardware-based encryption products, including portable and retrofit solutions. 

For more information see http://www.addonics.com

About Maxell 
Maxell Corporation of America, a technology and marketing leader, is a full line manufacturer of digital media products for professional, data storage and consumer markets. Maxell has been recognized for over forty years for delivering a comprehensive line of digital tape and disc-based recording media products. The company offers a full line of disk and tape based media storage products, P2 Cards, SD Cards, Flash Memory and iVDR Technology products. 

For more information, visit http://www.maxellpromedia.com, the Maxell Professional Media Blog at http://www.maxellpromediablog.com or Maxell Professional’s Facebook page at http://www.facebook.com/MaxellProMedia



Media Contacts: 
Patrick Brightman 
SGW 
(973) 263-5475 

Bill Kwong 
Addonics Technologies 
(408) 573-8580 

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